How to Build a Better Brand Through Content Curation

As an entrepreneur, you’re always on the lookout for ways to bring more organic traffic to your website. We’re constantly told that “content is key,” but there are plenty of misconceptions out there regarding the best approaches to content curation and marketing, and how search engine algorithms (such as Google’s) give preference to one type … Continue reading “How to Build a Better Brand Through Content Curation”

How to summarize the value of your startup for a pitch deck?

I am working on a pitch deck right now and have trouble concisely conveying my startup's value. I have a very clear idea of the value it brings and can probably communicate it through an essay or a paper, but I can't do that in a pitch deck. No matter how hard I try, it … Continue reading “How to summarize the value of your startup for a pitch deck?”

[Varo Money in The Penny Hoarder] How to Save Money: 6 Step-by-Step Ways to Save Big Every Month

Take a moment. Think about being your best self — living your best life. What do you really want to do with your life? Raise a happy family? Travel the world? Buy a nice house? Start your own business? Read more here. The post [Varo Money in The Penny Hoarder] How to Save Money: 6 … Continue reading “[Varo Money in The Penny Hoarder] How to Save Money: 6 Step-by-Step Ways to Save Big Every Month”

How To Prevent Your Founder’s Shares From Vaporizing

When an entrepreneur first incorporates a business, they may find themselves the proud owner of 10 million shares of common stock, commonly called founder’s shares. It’s disconcerting for most to realize that these shares are initially worth nothing, and the challenge is to get that value up as quickly as possible, without losing it just … Continue reading “How To Prevent Your Founder’s Shares From Vaporizing”

New Paycheck Protection Program (PPP) Loans: How to Qualify and Apply

Updated January 11, 2021: The SBA has released guidance for new Paycheck Protection Program (PPP) loans available under the Economic Aid to Hard-Hit Small Businesses, Nonprofits, and Venues Act (the Economic Aid Act). This article includes the latest guidance and the new application forms. What are Paycheck Protection Program Loans? The Paycheck Protection Program (PPP) … Continue reading “New Paycheck Protection Program (PPP) Loans: How to Qualify and Apply”

Lantern is a startup looking to ignite a conversation about how to die well

America is a land of paperwork, and nowhere is that more obvious than at the end of someone’s life. Advanced care directives have to be carefully disseminated to healthcare providers and strictly followed. Property has to be divided and transferred while meeting relevant estate laws. And of course, there are the logistics of a funeral, … Continue reading “Lantern is a startup looking to ignite a conversation about how to die well”

How to Get Out of the Comparison Trap and Move Your Business Forward

When you start out in business, it’s normal to research those who have gone before you and try to learn from them. Personally, I have watched and examined countless interviews with entrepreneurs who I admire in order to learn all the steps they’ve taken to achieve the success they have today. And while this research … Continue reading “How to Get Out of the Comparison Trap and Move Your Business Forward”